Domino's and Ford to Test Self Driving Pizza Delivery Cars

Your next Domino's pizza might arrive in a'self-driving Ford   Your reaction will be the most important part of the transaction.          
    Ford

For the tests, the cars will be manually driven by Ford safety engineers and staffed with researchers.

Ford said randomly selected Domino's customers in Ann Arbor, home to the University of MI, will receive orders from a Ford Fusion Hybrid autonomous research vehicle.

One of the major question marks over this type of technology is customers having to walk out to a vehicle to collect the food, rather than have a delivery driver come direct to the door. "We must put the customer experience at the forefront of our thinking so self-driving vehicles improve the lives of people, the operations of our partner companies, and the mobility within our communities", Marakby wrote. Ford has announced that it is teaming up with Domino's to work on self-driving cars to help deliver pizza.

After ordering a pizza, a customer will receive a text message when the vehicle arrives at its destination. "It's about creating that last 50-feet scenario and observing how customers will interact with the vehicle". As the auto approaches, text messages will alert customers about how to retrieve their pizzas using a unique code to unlock the Domino's-trademarked "heatwave compartment" inside the vehicle.

Domino's and Ford have worked together on a number of projects in the past, including in building a way to order pizzas via Ford's in-car SYNC software and apps platform. On the plus side, autonomous cars don't need to stop for breaks or take holidays or any of that nonsense. Domino's wants to see how well customers deal with coming out and getting their own pie from what is, basically, a pizza ATM built into the auto. In 2016, it tested prototypes of the first ever autonomous delivery vehicle in Brisbane, Australia.

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Now the pizza company is rolling right into the future with its latest innovation - a driverless delivery vehicle.

In the future, there may no longer be a need to tip the pizza-delivery guy.

'That's a big challenge - getting (the pizza) from the curb to the door'.

Ford uses the Focus for its autonomous delivery service for Domino's. So what is the point of the driverless delivery? That's what Ford and Domino's say they're really testing.

Customers must punch a code into a keypad on the delivery vehicle to get their order from the heated storage area on the vehicle. The automaker plans to use them for ride-sharing fleets, but it believes the vehicle has many other potential applications, including delivery.

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