NFL, Verizon Extend Media Rights/Sponsorship Deal Another Five Years

NFL Commissioner Roger Goodell who recently got his contract extended through 2024. More

In addition to the expanded availability of live games, the new NFL-Verizon agreement encompasses mobile access to NFL highlights, coverage of NFL throughout the week and year, and a set of jointly developed original content (like virtual-reality experiences).

The NFL and Verizon, which have had a 5 year long partnership that kept live games off any competing carriers' phones, said Monday they would stream live games and other NFL video on Yahoo for everyone to watch.

Regardless of how ridiculous you think the name Oath sounds, the combination of everything AOL and Yahoo created a behemoth in the media industry, and combines two of the largest web properties of the 1990s and early 2000s. The size of Verizon's increase could be a sign that digital media companies will be ready to make serious bids when the NFL's media rights are up in '21 and '22. That will be in addition to the go90 and National Football League mobile app streaming options already available.

Firefighters spend hour freeing YouTube prankster who cemented head in microwave
This risky combination is what fire crews were greeted with when a prank went drastically wrong in Wolverhampton this week. Multiple media organizations have identified the prankster as 22-year-old Jay Swingler, from the TGFbro YouTube channel.

Viewers also have mobile access to the Superbowl, highlights packages, and some jointly-developed original National Football League content. Sunday afternoon out-of-market games remain on AT&T's DirecTV Sunday Ticket package. And Verizon paid the league around $20 million to live-stream a single regular-season game (the September 24 Ravens-Jaguars meeting in London), paying a premium because it wasn't broadcast nationally in the U.S.

"Verizon has been a key NFL partner, both in the distribution of games on NFL mobile and as a sponsor, since 2010 and we're thrilled to be both extending and expanding our relationship with them", said NFL Commissioner Roger Goodell. "Our expanded partnership with Verizon is great for our fans". But at $10 billion in revenue, Oath would still be a minor part of Verizon's business, which reported nearly $126 billion in revenue past year.

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