Mark Zuckerberg Has Lost This Much Money for Changing Facebook's Feed

Mark Zuckerberg Has Lost This Much Money for Changing Facebook's Feed

For OCBC, in recent years, it has been looking to prioritise engaging and relevant content and this looks to be in line with the change in Facebook's revised news feed algorithm.

In the months ahead, the platform will start to prioritize posts from people you care about, like friends and family, over stories or videos from publishers. Mosseri explained that, because space in the news feed is limited, Facebook will prioritize posts from family and friends over public content which includes videos and other posts from publishers and businesses. According to Facebook, here are four types of posts you can expect to see a whole lot more of in your News Feed going forward.

Zuckerberg says he is making these changes to "encourage meaningful interactions between people".

Even if the idea of monetising users' private interactions through ads becomes universally accepted, downgrading the media element in social media may be more hard than it would have been to restart Facebook (and even Snapchat) from scratch.

"But I also expect the time you do spend on Facebook will be more valuable", he added.

He says Facebook needs to make fundamental changes: "The problems were inherent in the attention-based, algorithm-driven business model".

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There may be an olive branch from Facebook for ALBOS in terms of our content, if users interact with our posts by sharing, liking and commenting then this shows a good level of engagement which Facebook sees as a positive indicator of our content. Now you'll see a list of pages and profiles you "like" on Facebook. Zuckerberg initially scoffed at the suggestion Facebook had been used as a Russian propaganda tool, before acknowledging that mistakes had been made and promising to do better in 2018. So you'll get yourself up to the top of way more feeds by making it easy1and obvious-for people to engage with you.

Facebook has been taking pride in saying that users are exposed to more divergent views on its platform than they would be otherwise, but does it account for the threat of "balkanisation" of the society. While this Business Insider article focuses on bad actors, election manipulation, and fake news, I did catch an interview last week in which McNamee fully discussed the addictive nature of Facebook (autostart video warning) usage and that is was designed into the platform purposefully and he now regrets his actions as being part of it.

The Facebook "News Feed" is the centerpiece of the social network. Most financial analysts take this latest dip in Facebook's stock as a blip on the radar rather than a dark omen for things to come.

Mark Zuckerberrg has announced a focus on News Feeds to highlight posts from friends and family, with less emphasis on news sites and other pages of interest. The belief is that changes in Facebook's newsfeed could alter the ways in which Facebook facilitates advertisers' ability to garner impressions and drive engagement. Publishers can, however, ask their readers to choose ‘See First in their news feed preferences to make sure they see that publishers or pages posts.

Now, after encouraging media organizations and local businesses to spend billions building up their social media presences on Facebook - including paying billions to Facebook itself to increase page "likes" and "follows" - Facebook is changing the game midstream.

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