Scandal-hit Cambridge Analytica shuts down

Facebook Is Actively Looking Into Launching A Paid Version: Report

Julian Wheatland, who announced Cambridge Analytica's closure, is also listed as one of the directors of Emerdata.

Facebook halted its review of all outside apps after it was revealed that users' data had been mishandled by a third-party app and shared with the research firm Cambridge Analytica.

The company at the center of the Facebook privacy scandal, political consultancy Cambridge Analytica, is going out of business.

The move to demand answers from Facebook is the latest in a series of moves by the attorney general to hold companies accountable for putting Pennsylvanian's personal information at risk.

Sources said, the ongoing probe will continue as the liability of the company existed prior to the closure announcement.

They, however, declined to divulge further details in the matter, saying that both Facebook and Cambridge Analytica have time till May 10 to send written responses to official questioning.

"Cambridge Analytica and SCL group can not be allowed to delete their data history by closing". More details could emerge when Cambridge Analytica files for bankruptcy protection in NY, as planned.

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In recent months, executives at Cambridge Analytica and SCL Group have moved to create a new firm, Emerdata, based in Britain, according to British records. "The investigations into their work are vital", said the committee's chair Damian Collins.

"While this decision was extremely painful for Cambridge Analytica's leaders, they recognize that it is all the more hard for the Company's dedicated employees who learned today that they likely would be losing their jobs as a result of the damage caused to the business by the unfairly negative media coverage", the statement continued.

There have also been claims about links to the Leave.EU group ahead of the Brexit referendum in 2016 but the boss of Cambridge Analytica denied ever working with the campaign. The commissioner's office said Thursday that it will continue "civil and criminal investigations and will seek to pursue individuals and directors as appropriate and necessary, even where companies may no longer be operating".

Facebook's audit of the firm has been suspended while United Kingdom regulators conduct their own probe. "They are party to very serious investigations and those investigations can not be impeded by the closure of these companies", said MP Damian Collins.

Cambridge Analytica has been linked to US President Trump's 2016 presidential campaign. "We are continuing with our investigation in cooperation with the relevant authorities".

The company was able to amass the database quickly with the help of an app that appeared to be a personality test.

One digital-rights advocate says criticisms of Facebook's privacy practices won't go away just because Cambridge Analytica has made a decision to close.

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