Google to Charge for Apps on Android Phones in Europe

Google will charge phone makers to use Android apps in Europe

In fact, we suspect many phone makers will cough up for the fee and stick with Google's suite of services as they are now something people expect as a standard for Android, given how well all of Google's services integrate on more modern Android versions.

Device makers will also now be able to install rival modified, or "forked", versions of Android, the most widely used mobile operating system.

Next are the changes to the way Google apps are licensed.

Google announced the changes to its policies in a blog. Indeed, it appears that's coming to pass. Android itself will remain free, as will Chrome as it is bundled with the Google Search app, but everything else will be chargeable.

In order to give OEMs a break, Google says it will offer "new commercial agreements to partners for the non-exclusive pre-installation and placement of Google Search and Chrome". The shift to paid licenses in Europe appears created to appease regulators more than to a desire by Google to generate new revenue.

Android manufacturers will have to fork out cash to use Google's mobile application suite.

Perhaps, as smartphone usage matures and the app paradigm resurfaces on the desktop in its more streamline mobile like on ChromeOS or in the Windows Store iteration, and the world's leading browser puts it considerable influence behind it, Microsoft's dream of a viable PWA platform could wind up being a more successful pivot than its UWP effort. More than 80 percent of all smartphones run Android, as do more than 24,000 different kinds of devices.

Official royal wedding photos capture intimate moment between Princess Eugenie and groom
Eugenie was reportedly introduced to the former Take That singer by her mother the Duchess of York on a Caribbean holiday in 2011. A group photo taken in the White Drawing Room at Windsor shows both the bride and groom's families.

One reason Android phones compete so well against the iPhone is their relatively low cost.

"The big challenge for phone-makers is to try to replicate the success that Apple has had with monetising its devices after they have been bought, which it has done by selling services such as iCloud storage and Apple Music". OEMs had to pick between making Google-powered devices or not - no double-dipping.

Google is revamping its requirements for pre-installed Google services on Android to comply with new regulations.

Google will charge smartphone makers a licensing fee for using its popular Google Play app store and also allow them to use rival versions of its Android mobile operating system to comply with an European Union antitrust order.

Google is ending a controversial practice in Europe where it requires smartphone makers seeking to pre-install Google's app store to also add other Google apps, such as search and Chrome.

And as a result of that sudden disappearance of revenue, Google is unwilling to let Android manufacturers use Gmail, Google Play, Maps, and so on, for free, so it will charge a fee for including that code.

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