Netflix urges people to stop hurting themselves with ‘Bird Box’ challenge

Gary in Bird Box drawing the creatures

In the real world, some people have taken to social media with the "Bird Box Meme Challenge", posting video of themselves walking around blindfolded outside.

The Hollywood Reporter reported that fans of the thriller, which stars Sandra Bullock, having used the hashtag #BirdBoxChallenge to share clips and images of themselves testing their abilities to complete mundane tasks while blindfolded like Bullock is for much of the film.

Note that Netflix didn't try to discourage people from engaging in the #BirdBoxChallenge - only to be careful.

Netflix is anxious about people doing the "Bird Box Challenge" in honor of the popular horror movie it recently debuted. "We don't know how this started, and we appreciate the love, but Boy and Girl have just one wish for 2019 and it is that you not end up in the hospital due to memes", read a tweet posted to Netflix's official account on Wednesday, January 2. While many of these videos are amusing to watch, Netflix wants to be sure that people are being careful and that no one winds up hurting themselves.

QUIZ: Name every team to lead the Premier League at Christmas
There are a few of them out there and they can win things without the ideal attitude, but usually no chance without that". His career at Liverpool should come to a close as quickly as possible.

The title refers to a literal box of birds that her character carries - the birds begin to chirp when the unseen evil approaches. Survivors must wear blindfolds or be exposed to supernatural entities that embody their deepest fears and drive them to suicide. As the movie goes on, the cast must navigate life with their eyes shielded.

Warning: This post contains spoilers for Bird Box.

As you can see, the results of the challenge usually end in hilarity rather than injury - as of this writing, no serious calamity has been reported because of it.

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